"Sooooo... we have a massive Samsung screen at Piccadilly Circus. Can you do something 'feel good' with it?"
Introducing: 15-SECOND FILMS – a
very, very short film festival.
Instagram was brand shiny new. 1000 Instagrammers entered. Every single
15-second film submitted got screened. 5 winners were invited to attend a
glitzy VIP screening of their film from the balcony of a flash hotel room, bang opposite the
big screen at Piccadilly Circus in London. Samsung made
it an annual event. Feel good indeed.