When they hit their teens, girls drop out of sports at twice the rate of boys. There are all sorts of reasons: a lack of funding, a lack of support, a lack of role models. But mostly, it's the social stigma: how girls feels about themselves, their place in the world, and how people see them.
As Man Utd shirt sponsor, Chevy wanted to spotlight keeping girls in sports. So we made a tryptic of films about girls across the world who play soccer, talking about what holds them back and how they overcome these obstacles. In their own words. Pretty powerful stuff.